Universal Adoption of MONITRR: How 100% of National Sales Companies for a leading prestige automotive brand adopted MONITRR
Executive Summary
Over 12 months, MONITRR was demonstrated to each National Sales Company (NSCs) and compared to the existing network management tool and another competitor system. 100% of NSCs chose to adopt MONITRR.
Global OEM standards compliance has increased to an all-year-round global average of 84% and is climbing.
Client Overview
A globally recognized luxury automotive manufacturer manages an extensive dealer and Crash Repair Centre (CRC) network spanning 90+ countries. Each NSC is responsible for ensuring CRC’s fulfil mandatory global operating standards and additional local/national standards.
The Challenge
The OEM faced escalating operational costs and performance stagnation due to:
Substantial audit expenses and resources allocation to the audit process.
1.A one-size-fits-all approach to QA irrespective of national differences.
2.Outdated third-party audit tools with limited insight and inflexible reporting at a global and national level.
3.Audit scheduling based on subjective judgment, not risk or performance data.
4.Global network compliance plateauing at 23%.
5.Low engagement from the dealer and CRC network.
These challenges limited management's visibility and control of brand standards and disengaged the NSCs.
“Within just 14 days, MONITRR replaced a costly and ineffective legacy system.”
The Solution: MONITRR Implementation
We worked closely with the OEM to deliver a real-time, modern and agile auditing program. Key initiatives included:
Implementation Approach
1.Competitive product demonstrations to all NSCs.
2.Roll-out with NSCs over 12 months.
3.Legacy data migration via simple CSV import.
4.Tailored onboarding and online training delivered by MONITRR's dedicated Onboarding Team.
Key Solution Elements
1.Reconfigured network standards to accommodate regional and national differences.
2.Provided MONITRR access and automated notifications in 24 languages.
3.Introduced a hybrid audit model: combining self-assessments with remote and on-site audits, prioritized using AI-powered risk profiling.
4.Provided a branded user interface with network benchmarking and status reports for each network to reinforce ownership of standards.
5.Utilized Microsoft Azure-based AI/ML tools for real-time validation and audit targeting.
6.Tailored OEM real-time dashboards.
7.Included additional tools for field planning and business insights.
The Results
All year-round global standards compliance has risen to an average of 84%. The following performance and efficiency improvements are for the OEM’s largest network region.
Sustained Engagement Metrics
Over 14,500 user logins performing ~48,000 self-assessments in 12 months.
Performance dashboards viewed 47,800 times.
Automotive KPI dashboards accessed 5,100 times.
64.4% of network outlets active every 30 days.
Key Benefits Delivered
Complete control and customization of the QA program.
24/7 network monitoring.
AI-powered network risk profiling and audit prioritization.
Powerful dashboards for deep operational insight and trending analysis.
Significant cost reduction.
Raised profile and robustness of the OEM’s QA program overseas.
Conclusion
By implementing MONITRR, this global OEM embraced the transformative capabilities of MONITRR to transition a large, costly and ineffectual aftersales network across the globe in less than 12 months. With constrained budget, the OEM was able to utilise efficiency gains to support targeted network improvement programs that would otherwise not happen.
